10 New Exciting Launches That You Need to Know About Coming to Priceline

Priceline is the Aussie pharmacy that houses your favourite beauty and healthcare brands, all under one roof.

You can spot that vibrant pink board in almost every mall you go to, and they’re family owned.

The Priceline trade fair is a media/PR event and it’s the queen of all events that happen every year.

The Priceline showcase is a event that shows the latest products and brands that have launched in store- Beauty bloggers and writers get a sneak peak of what’s about to hit the shelves.

The cherry on top?

You get to leave with a humongous shocking-pink shopping trolley bag (I know, it is as exciting as it sounds!) filled with all the goodies. 

While there are so many launches that I’m super stoked about, here are my top picks from what’s about to drop or has already dropped at Priceline

1. Avène Sunsitive Sunscreen Serum SPF 50+ - Available Now!

This is one of their latest and innovative formulas that has just hit the shelves in Priceline.

Avène recently revamped their entire sunscreen range with innovative filters and more elegant finishes, this is one of them.

Formulated with Hyaluronic Acid, Vitamin E, and Aloe Vera, this ultra-lightweight sunscreen absorbs quickly into the skin, leaving it non-sticky and non-greasy.

With an invisible finish, it’s perfect as a makeup base—no white cast here!

Specifically crafted in Australia to combat harsh sun conditions, it offers very high broad-spectrum UVB-UVA protection, making it ideal for sensitive skin.

Always read the label and follow the directions for use. Sunscreens are only one component of sun protection. Avoid high risk sun exposure. Re-apply as per directions.

2. GEM Solar Screen SPF 50+ Range - Available Now!

When I tell you I was shooketh when I saw what Gem has been cooking. We all know Gem for their delish dental and oral care, but this was truly a shocker (in the best way possible).

Right in time for warmer months, Gem is launching a new category all together, suncare! If that wasn’t enough, they decided on not one, but seven sunscreens for face and body!

Chemical sunscreens, mineral sunscreens, name it. They’ve catered all skin types, so you best believe there’s something for everyone in this launch.

If that doesn’t excite you, I don’t know what will, hah!

I got to try all of them on my hand, and the Gem girls were very kind enough to gift me the two I personally liked the most.

1. Solar Screen Lightweight Face SPF50+ – broad-spectrum UVA/UVB protection

2. Solar Screen Mineral Zinc Hydrating Face SPF 50+ - broad-spectrum UVA/UVB protection and water resistant

Can’t say much about these for now but there is a reason why I grabbed these two- More on them when they launch.

3. New Brand: Bubble Skincare - Available Now!

The Viral TikTok sensation, Bubble, the skincare brand has now launched in Australia and is exclusive to Priceline- How exciting!

I have been seeing their products go viral on my For You page on TikTok and I always wondered what the hype was about.

What sets Bubble apart is that as a brand, their persona speaks to the younger audiences, say from the age of 12/13 to 18/19, because not many brands cater to them.

Their packaging is colourful and fun, their formulas are simple and effective, and their overall branding is approachable for the audience they’re targeting. At a fair price point for their target audience, they’re accessible too.

With that being said, it’s not like their products aren’t for adults.

20+ can absolutely use them and find them effective as well. I was given their Rise and Shine Brightening Skincare Routine 3-piece set and I absolutely can’t wait to devour the Fresh Start Cleanser and Cloud Surf Moisturiser.

4. Thayers Pore-Refining 2% AHA Toner - Out Now!

Thayers 2% AHA Toner, is an alcohol-free facial toner designed to exfoliate, smooth uneven skin, and refine visible pores.

It has Glycolic and Lactic Acids (my favourite AHAs) with the combination of certified organic Witch Hazel, which is the heart of all Thayers formulations. It is a gentle, non-drying, and non-comedogenic formula that ensures your skin feels balanced and smooth without irritation.

I love the fact that it has just 2% AHAs ensuring it’s a very mild formula and won’t irritate your skin. This toner will also be great for all my sensitive skin besties who are afraid to over exfoliate!

I have been using it 2x a week during my PM skincare routine since the day I got it in my Priceline goody bag, and I’ve experienced no irritation or purging so far.

My skin looks smoother and clearer the next day. Extremely pleased to have this In my routine!

Read More: Gentle AHA Toners Might be The New Standard For Exfoliating

5. New Range Extension: Rebound by TBH Skincare & Hannah English - Coming Soon!

Another launch that I’m so excited for! A few years back TBH’s founder Rachel collaborated with Hannah English, a beauty writer and content creator with a background in pharmaceutical research and launched the Rebound serum.

I have talked about the Rebound serum many times before, but in short, I and many others absolutely love this serum because it is honestly chef’s kiss.

Now, a few years later, they’ve added not one but 3 new additions to the rebound family.

Can you grasp the height of my excitement? If this launch is as good as their Rebound Serum, then Spectacular, give me fourteen of them right now!

Shop: The full Rebound range on tbhskincare.com

Read More: Tbh Skincare x Hannah Collingwood English Shocked Aussie Beauty Babes

6. Revlon Illuminance Glow Filter - Available Now!

This 4-in-1 glow-boosting formula is a total must-have! It blurs, smooths, and softens your skin, giving you that dreamy, filter-like finish.

Infused with Hyaluronic Acid and Squalane, it feels super lightweight while hydrating and plumping your skin.

The sheer coverage leaves you looking bright and illuminated, with a radiant, dewy glow that’s just stunning.

I’ve been wearing it underneath my foundation/skin tint, and it gives the healthiest glow ever. You can also wear it alone for a fresh look, or as a highlighter to really make those cheekbones pop.

This is definitely my pick against the high-end versions in this product category. I mix in Medium and Medium-Deep for my perfect shade match, however, since it’s super sheer, shades can be super versatile.

I do wish they had a wider variety of shades because 4 shades can be too restricting but that’s another article altogether.

7. KIND Collective Dreamy Everyday Skin Tint With SPF30 - Available Now!

Perfect for those no-makeup makeup days, this hybrid beauty seamlessly blends makeup, skincare, and sun protection.

It’s a lightweight tint with sheer coverage and it delivers a fresh, dewy finish that enhances your natural glow while offering SPF 30 protection.

Infused with skin-loving ingredients like Aloe Vera, Coconut Oil, Avocado Oil, Jojoba Seed, and Vitamin E, it’s more than just a pretty face – it nourishes your skin too.

Available in nine shades, this tint is designed to complement a variety of skin tones.

I love this because its perfect for the warmer months ahead, especially when I want something quick, for a grocery run or a shopping spree where I don’t feel like putting a lot of makeup on.

This won’t substitute your primary sunscreen so do make sure you’re applying the recommended amount of SPF before applying this.

Shop: KIND Collective Dreamy Everyday Skin Tint With SPF30

8. JS Health Nourish + Energise Double Choc Chip Protein Bar - Out Now!

I never thought protein bars could be this divine. I have been trying to find a healthy alternative to chocolate and I wasn’t expecting much from these protein bars, honestly.

One fine mid-afternoon, I was craving something sweet and decided to have the Double Choc Chip flavoured protein bar and my God, I was blown away by how good it was.

Imagine a fudgy, chocolatey brownie with a dash of nuttiness to it, and all of it is healthy! Unbelievable!

This delicious snack has 10 grams of protein! It’s gut-loving, infused with 1 billion CFU probiotics, and made from clean, wholefood ingredients that are minimally processed.

Plus, it’s gluten-free and dairy-free, with low sugar at just 4.2 grams and no hidden additives.

The amazing texture is soft and chewy, with just the right amount of crunch, making it a satisfying treat you can enjoy guilt-free. I can’t get enough of this, really!

9. Kynder Makeup Brush Cleaner - Available Now!

Washing brushes is so fun and easy – said no one ever! If someone told me that if I don’t wash my brushes, they’ll jump from a cliff, I’d probably watch them jump off a cliff, because that is how much I dread the process of washing them.

However, that has significantly changed ever since I’ve used Brush Defence by Kynder.

This is your go-to solution for quick and effortless brush care!

It’s a no-rinse, quick-dry formula that works its magic in just 60 seconds, cleansing and conditioning your makeup brushes to make them look and feel like new.

It effectively eliminates 99.9% of bacteria, helping to protect your skin from potential breakouts caused by dirty brushes, while extending their lifespan and minimizing product build-up.

Say goodbye to dirty brushes and hello to fresh, clean ones on every application!

All you need to do is spritz directly onto your brush and gently swipe back and forth against a microfibre towel (Kynder has a towel to complement Brush Defence called, The Base Towel).

No water required at all! I am never spending 2 hours to wash my brushes again, ever.

10. Hairification Pure Grow Growth Intensifying Serum - Out Now!

I am already counting down the days until this launches in Priceline! We didn’t get samples of it, but I know it’s going to be a good one because I absolutely love the Pure Grow Leave-in Growth Intensifying Spray.

It has made a massive difference in my hair growth! The hair near my temples was getting lighter, and I could feel like I was losing hair in that area.

I started using the spray a year ago, very religiously on the roots of my hair, and the change has been massive.

I’ve experienced so much new hair growth, and my overall hair health has improved—my hair is so much fuller and more voluminous now.

I can only imagine how good the serum will be because the Hairification representatives told me that the serum is more potent and powerful than the spray, so I’m super, super excited!

Shop: The Hairification range at Priceline

While there are many more launches I want to talk about, I think I shall wrap it up here and let it be a surprise.

If you want to follow along the journey where I unveil more exciting launches in the future, or if you’re someone who loves beauty like I do, follow me on Instagram for more! My handle is @that.brown.skin-

 Hope to see you there x